Privacy Policy
Effective Date: 01/01/2025
Last Updated: 21/04/2025
At American Caravans Ltd, we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, and share your personal data when you visit our website https://americancaravansdirect.com and interact with us. We are fully compliant with the General Data Protection Regulation (GDPR) and other applicable privacy laws.
1. Who We Are
American Caravans Ltd
Main Rd, Stickney, Boston PE22 8EE
Email: sales@americancaravansdirect.com
Phone: 01205 837838
2. Information We Collect
We may collect and process the following data:
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Personal Information: This includes your name, email address, phone number, and postal address when you contact us, sign up for newsletters, or make a purchase.
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Usage Data: We collect information on how you interact with our website, including your IP address, browser type, and page views.
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Cookies: Our website uses cookies to enhance your experience. These cookies allow us to recognize your preferences and help us improve our website. You can manage cookies through your browser settings.
3. How We Use Your Data
We use your personal data for the following purposes:
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To process your orders and provide services requested
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To respond to your inquiries and provide customer support
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To send marketing communications (if you’ve opted in)
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To improve our website and services based on usage data
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To comply with legal obligations
4. Lawful Basis for Processing Your Data
Under the GDPR, we process your personal data based on the following lawful bases:
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Consent: You have given us explicit consent to process your data (e.g., by subscribing to our newsletter).
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Contractual Obligation: We need to process your data to fulfil a contract (e.g., processing a purchase).
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Legitimate Interests: We process your data to pursue our legitimate interests (e.g., improving our services).
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Legal Obligation: We may need to process your data to comply with legal requirements.
5. Data Sharing and Third Parties
We may share your data with trusted third-party service providers, such as payment processors or shipping companies, in order to fulfill our contractual obligations to you. We do not sell, rent, or lease your personal information to third parties.
6. Data Retention
We will retain your personal data for as long as necessary to fulfill the purposes outlined in this policy, or as required by law.
7. Your Rights
Under the GDPR, you have the following rights regarding your personal data:
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Right to Access: You have the right to request a copy of the personal data we hold about you.
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Right to Rectification: You have the right to correct any inaccurate or incomplete data.
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Right to Erasure: You have the right to request that we delete your data, subject to certain exceptions.
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Right to Restriction: You have the right to request that we restrict the processing of your data.
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Right to Object: You have the right to object to the processing of your data in certain circumstances.
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Right to Data Portability: You have the right to receive your data in a structured, commonly used format and transfer it to another data controller.
To exercise any of these rights, please contact us at sales@americancaravansdirect.com
8. Security of Your Data
We take the security of your personal data seriously and implement appropriate technical and organizational measures to protect it from unauthorized access, alteration, or disclosure.
9. International Transfers
If your data is transferred outside the European Economic Area (EEA), we will ensure that appropriate safeguards are in place to protect your data.
10. Cookies and Tracking Technologies
We use cookies to improve your experience on our website. Cookies are small text files stored on your device that help us analyze web traffic and provide personalized content. You can manage your cookie preferences through your browser settings.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with the updated “Effective Date.” We encourage you to review this Privacy Policy periodically.
12. Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us:
Email: sales@americancaravansdirect.com
Phone: 01205 837838
Address: Main Rd, Stickney, Boston PE22 8EE